Partnerships & sponsors
Your gear in a real German kitchen.
Flo’s German Kitchen is where I show an English-speaking, mostly US-based audience how real German food is actually made: Schnitzel, Spaetzle, Rouladen and the regional hidden champions most people (Germans included) have never heard of.
From the Cracker Schnitzel episode
By the numbers
Subscribers, views and engagement are read live from YouTube. Watch duration: YouTube Analytics, last 90 days, as of October 9, 2026.
Who’s watching
Grown-ups who come back.
Core audience: German-Americans, expats, US veterans stationed in Germany, and people with German family roots.
- Hearty classics they grew up with or married into
- Long comment threads and their own family recipes
- They come back for the person as much as the food
Gender
men
Age
aged 55+
(55-64: 28% / 65+: 29%)
Where the views come from
Last 90 days (July 10, 2026 to October 7, 2026), YouTube Analytics. Gender and age count signed-in viewers only.
They’re not casual scrollers: they leave long comment threads, share their own family recipes, and come back for the person as much as the food.
Filmed in my own kitchen
Where your product shows up
Shot at home in my Bavarian kitchen, on several cameras, with my daughter behind the camera.
Stills from the Cracker Schnitzel episode (October 2026).
From hobby to weekly show
A new episode every single week.
Flo’s German Kitchen started in the summer of 2023 as a hobby project, with new videos every three to four weeks. Since December 2025, a new long-form video has gone out every single week, without interruption.
since going weekly
subscribers
Source: YouTube Analytics, Jul 2023 to Sep 2026. Hobby phase grey, weekly schedule mustard.
What performs best
Classics, sides and Oktoberfest.
- Hearty German classics (Schnitzel, Spätzle, Rouladen)
- Salads and sides (Krautsalat, Kartoffelsalat)
- Seasonal content like Oktoberfest and Christmas
- About 11% of views come from YouTube search, so recipes keep getting found long after upload
German food is searched all year round, with extra peaks around Oktoberfest and Christmas. Every month has its dishes, so there is always a good time to start.
The German food year on the channel
Examples from past episodes.
Ways to partner
Let’s find the right fit
Your product used in a regular recipe episode.
I test your product in my kitchen and show it in an episode.
A full video built around your product.
One clip, shown in several episodes over an agreed period.
Your product as a prize for my viewers.
In the video description and a pinned comment.
Short vertical videos featuring your product.
An ongoing collaboration instead of a one-off.
No fixed packages
We put together what fits your product. A classic sponsor read with a call to action in an episode is available on request.
Get in touch
Let’s cook something up together.
Tell me about your brand and what you have in mind.
flo@flosgermankitchen.com